THE FADER PHILOSOPHY
Our Aim
At Fader, our goal is to reduce the risk of shark encounters for water adventurers, without causing harm to sharks or compromising performance. We’ve developed a passive mitigation system that adapts to changing light conditions, offering protection across various species and locations. Our technology is designed to work continuously, whether or not a shark’s presence is known.
Our Concept
Our patented approach is built on multiple factors that work together to reduce the likelihood of accidental shark encounters. The core idea is simple: if you can’t be seen, you won’t be approached. By studying shark hunting behaviours and vision, we developed Adaptive Camouflage, which replicates the evolutionary defence mechanism used by silver fish scales to hide from predators. 95% of mid-water fish use this camouflage to blend in, while the remaining 5% are preyed upon.
Our wetsuit designs focus on the shark's perspective. We use Contrast Gradient patterns that adjust to water color and light, making water adventurers less visible. This dynamic camouflage adapts to changes in light levels and depth, providing seamless protection. After decades of traditional wetsuit designs, it's time for a true evolution in the way we approach safety in the water.
For watercraft, we’ve developed a reflective film that mirrors the surrounding water. Applied either internally or externally on boards and other surface equipment, the film removes the outline of the adventurer, eliminating any visual cues that might trigger a shark’s curiosity. This technology works in all environments, at any time of day, offering a truly universal, safety-focused, practical solution for water adventurers worldwide.
What Makes Fader Unique?
Fader wetsuits are built with advanced technology to provide unmatched performance in the water. Our Contrast Gradient pattern is engineered to mimic how light behaves underwater, allowing the wetsuit’s colors to shift and blend with the environment as you move through different depths and lighting conditions. This unique feature, along with our patented reflective film used in our surfboards, makes Fader wetsuits and boards ideal for ocean-ready protection.